We’ve introduced our five what we dos, which align to our vision and store purpose, these are:

  • Ensure store is safe legal and operational
  • Friendly and thoughtful service
  • Engaging with everyone to succeed together
  • Embrace change
  • Co-operating for a fairer world

We’ve developed an 'It’s What You Do' pack for each role based on the above and to accompany the updated role profiles to provide clarity on how you can bring your role to life on a day to day basis in stores. This provides guidance behaviourally and technically to help you understand what you must, should and could be doing to do a great job today and see how you can stretch to achieve excellence tomorrow with our what good looks like.